MagicStay, the short-term apartment rentals platform for business travelers, was glad to be a Tranoï partner to offer accommodations to its visitors and exhibitors.
You might wonder what “Tranoï” means?
It means “ Between us “ in Italian, and you pronounce it “ Tr-a-no-he “.
The tradeshow offers awareness to the new generation’s projects, and an opportunity for them to meet buyers, other designers and influencers.
Indeed, young brands are invited to the show in order to put them under the spotlights (they must be under 2 years or 4 seasons old). Alongside these starting companies, some renowned contemporary brands are also invited.
Freshness in the creativity appealing to buyers, whom are many to come, seduced by the wide range of collections.
This « Men and Perfume » edition, 25-27 of June 2016, took place at « La Cité de la Mode et du design », and at « Le Palais de la Bourse » in Paris.
Cité de la mode et du Design – Paris
Men collections and Women pre-collections for 2017 spring / summer, glasses and watches were shown in a creative universe.
Many activities were offered like “macaron”, cocktails or oysters bars.
Palais de la Bourse – Paris
Dark and classic style collections for men.
And an edition is already planned, 17-19 of September 2016 at New-York:
The Tunnel – New York
During this edition will be staged the spring / summer of 2017 clothes and perfume collections in an iconic location in New York: the Tunnel, an old discotheque.